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April 24, 2012

deltatre has been selected by Facebook

by Carlo De Marchis

deltatre, the global digital media sport specialist, has been selected by Facebook to join the highly-selective Facebook® Preferred Marketing Developer (PMD) program. The program recognizes those developers who have built value-added products in one or more of the four key areas: Pages, Ads, Apps and Insights.

deltatre is already deploying facebook integration with all major client websites and mobile apps and is constantly looking to create new and innovative ways to enhance the digital sport fans user experience.

Carlo De Marchis, Chief Technology Officer at deltatre said “We have been at the forefront of social media from the beginning and we often play an evangelist role with our clients to convince them of the relevance of our approach integrating text articles, photos, video and results with social features. We feel honored to be among the companies that met Facebook’s highly selective criteria for this program and we believe this confirms that our strategy is working.”

As Facebook Preferred Marketing Developer, deltatre strengthens its relationship with the global largest social network, and will continue to offer their international clients the latest innovations in digital media solutions for sport.

About the author

Carlo De Marchis
Chief Product & Marketing Officer

Carlo De Marchis aka cdm is the Group Chief Product & Marketing Officer, responsible for Strategic Product and Technical guidance, active in Business Development and Strategic Clients sponsor.

Innovator, challenger, visionary, curious, passionate, assertive, early-adopter.

Known for his fanatical user-perspective attention to the quality and usability of what deltatre delivers to clients and end-users. He has started to work for deltatre in 1988 and has participated to every step of its impressive growth. An early adopter of the web, since 1994, he is now driving the company efforts around social media and multi-platform digital solutions introducing the Holistic User Experience concept.

Has experienced the highest level sport events worldwide under different point of views and has lately been focusing on the deltatre’s Olympic efforts.

He lately focused on achieving wider business culture attending an Executive MBA and various other higher education opportunities with HBS and FIU.

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