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February 4, 2013

Intigral selects deltatre to power their online coverage of the Saudi League

by Press Office

deltatre has been selected to deliver Intigral’s online interactive video player for their Saudi League coverage.

Based on deltatre’s cutting edge technology, Diva, Intigral’s broadband coverage will provide a compelling and immersive user experience for Saudi football fans across PCs, smartphones and tablets. Users will have access to live and on-demand video of the matches, synchronised statistics and powerful social media features with smooth navigation specifically designed for football.

Ismaeel Makdisi, Intigral Acting CEO, said “We were looking for a company able to maximise our digital media assets and help us provide our fans with a unique sporting experience. We have appointed deltatre because of their strong know-how and significant experience in online sports and cutting-edge digital solutions”.

Makdisi added “We will work closely to offer our users a complete video and data service in English and Arabic. Intigral is spearheading a new digital era for sports fans with this unique service and we are proud to pave the way for the first convergent offering in KSA”.

Carlo Lisa, deltatre Director of Sales and Business Development, said “Middle East is one of the faster growing areas in digital consumption. In particular, sport fans are more and more demanding for detailed online coverage of the major sport events. Intigral recognises this, and we are pleased to support them with their users”.

Diva’s technology is available for multiple sports and in recent years, has powered the online coverage for some of the world’s largest sporting events for major broadcasters.


About Intigral:

Established in 2009, Intigral is an end-to-end solution provider focused on delivering digital media content services to regional telecommunication operators, offering a one-stop shop for the region’s operators, easing their transition into the digital media space. Intigral recently reported year-on-year revenue growth
of 40 percent. Intigral counts a number of leading regional telecom operators as its customers, giving it access to a combined customer base of 34.25 million users regionally. The company operates out of its offices in Dubai and Riyadh with a current workforce of 270 professionals.

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