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March 5, 2013

deltatre among the 2nd screen experts at the SVG Summit

by Press Office

Carlo De Marchis, deltatre’s Chief Product Officer, will be one of the experts who will take part in the panel “The Multi-screen Experience: Beyond Broadcast” (17.15 – 18.00) at the 2013 SVG Europe Football Production Summit where delegates of the leading sport/tech companies will discuss about the future of the world’s most popular games.

Second screen app is certainly one the of the key trends this year and sports content programmers are accelerating the development of applications to address fan engagement, advertising and monetisation opportunities associated with multiscreen viewing experiences.

deltatre has played a core role in helping rights holders provide an innovative viewing experience to the fans during the major sporting events of 2012 including the Olympic Games. The auditors at the conference will have the possibility to learn more about the type of content fans are looking for on the second screen as well as discover how broadcasters and federations can meet viewers’ needs most easily.