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August 2, 2013

Making Every Athlete a Broadcaster

by Press Office

Nice insight on how sport entities and athletes have started to use social media channels to engage with fans directly, creating a new way to experience sport. The piece has been written by deltatre’s CPO Carlo De Marchis and published on SportBusiness (August issue).

Click on the image to open the pdf.

 

Sport Business_Making Every Athlete a Broadcaster