With the Copa America currently underway, the second oldest television station in Chile, Canal 13, is delivering more than just the ‘regular’ type of football coverage to its audience for the South American international competition.
Indeed, building on their successful World Cup collaboration, the Chilean TV station has again chosen sports digital and broadcast specialist deltatre to provide the design, technology and delivery of a fan-engaging, on-screen and studio-based football graphics – including match and presentation graphics – to gain unrivalled football coverage of the oldest tournament in Latin American.
Joining forces with providers Datafactory (data) and Vizrt (production tools), at the heart of deltatre’s personalised solution for Canal 13 is Magma, the firm’s powerful proprietary sport software that instantly turns live sport data into broadcast-ready TV graphics with visually stunning components of the tournament in Chile.
The solution, relying on official data ingestion for content foundation, can provide football fans with new levels of insight, and help the presenter with a comprehensive and interactive information tool, rich in pre, in-match and post match analysis and statistics.
Marco Antonio Cumsille, Executive Producer of Deportes 13 said “We rely on deltatre’s leading experience in providing cutting-edge sports solutions; the TV Graphics project brings all key moments of the Copa América beyond the screen and strengthens the way Canal 13 encompasses technology, whilst creating a new way for our audiences to consume and enjoy football.”
“Thanks to Canal 13’s ambition to deliver visionary sports coverage, deltatre can add a new dimension of value to their audience viewing experience” said José Luis Kruyff, deltatre’s Commercial Manager (America): “Being able to drive fans is paramount to today’s TV sport, and Canal 13 is doing it with a perfect mix of new, dynamic and visually compelling elements.”
About Canal 13:
For more than 55 years, Canal 13 S.A has maintained its innovation capacity by producing and broadcasting programs with the highest quality and creativity standards. During these five decades, Canal 13 has been in constant dialogue with the audience, through its leadership, pluralism and public service. Canal 13’s wide range of programs includes: news programs, prime time entertainment shows, reality shows, telenovelas, series, documentaries, all of which have set high standards in the Chilean society. Today, the company owns a group of radio stations, an international channel, two cable TV channels, the website www.13.cl and the news portal www.t13.cl –recently launched with big success.
Vizrt provides real-time 3D graphics, studio automation, sports analysis and asset management tools for the media and entertainment industry. This includes interactive and virtual solutions, animations, maps, weather, video editing, compositing, and playout tools. Vizrt has customers in more than 100 countries worldwide including CNN, CBS, Fox, BBC, BSkyB, Al Jazeera, NDR, ITN, ZDF, Star TV, Network 18, TV Today, CCTV, NHK and the list keeps growing. Vizrt has nearly 600 employees and operates in 40 offices worldwide. Vizrt is a privately owned company by Nordic Capital Fund VIII. For further information please refer to www.vizrt.com
DataFactory is an enterprise specialized in the provision of statistical sports content and TV programming solutions. The company is committed to constant development of its products, technologic innovation and the detection of opportunities that can add value to your products and services. Quality, innovation and price are the pillars through which DataFactory has become a necessary partner for each one of its clients. Something that has led the company, with over 10 years of experience, to become the undisputed leader in sports statistics in Latin America and one of the most important companies of the world.