August 21, 2016

Rio 2016: Gold, Silver, Bronze in the Sport Media Sector

Carlo De Marchis
Chief Product & Marketing Officer

As Rio prepares for the closing ceremony, I am here reflecting on who won Gold, Silver and Bronze medals in our Sport Media sector.

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July 31, 2013

Monetization on Mobile: Facebook and Google lessons

Carlo De Marchis
Chief Product & Marketing Officer

Last week two news, giving conflicting signals, caught my attention:

“Just a year ago, Facebook had hardly any mobile ad products at all, but in the second quarter earnings presented Wednesday, the company announced that mobile advertising now makes up 41 percent of all ad revenue

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December 3, 2012

Digital Sport: there is no way back

Carlo De Marchis
Chief Product & Marketing Officer

Let’s start with the good news!

This is clearly a very exciting and challenging period for the Digital Sports Business:

  • Online users are still growing,
  • Mobile adoption is growing very fast
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